Celebrating Cosabella’s 38th Anniversary!

Born from Italian craftsmanship and the need for pretty, yet supportive lingerie, Cosabella has been a key player in the lingerie world for decades. Started by Valeria and her husband Ugo Campello, Cosabella has grown into an international brand creating lingerie, intimates and loungewear for women of all sizes.

Valeria and Ugo Campello, founders of Cosabella
Ugo and Valeria Campello, founders of Cosabella, circa 1983

This June, we have reached our 38th anniversary and continue to celebrate women’s bodies, of all shapes, through our high-quality Italian craftsmanship and luxury European materials.

We designed a classic wireless bralette style, with a sweetheart neckline, in the late 80s, and included this style in many different collections.  That classic style has since evolved into our Best Selling bralette, the Never Say Never Sweetie Bralette.  Since then, we have crafted hundreds of staple pieces – like the Dolce Boyshort, the Never Say Never Hottie Hotpant, the Pret A Porter Bralette.

Designed in the early 90s, our sheer, lightweight and breathable Soire Mesh Collection was also an instant success.  The chic and simple style of the Soire Confidence Molded Underwire Bra is a fan favorite. The Soire Confidence Molded Bra is designed to allow for a seamless cup design, with each cup made from a single piece of material. Our original design drawings show the care and thought put into this classic underwire bra.

Original sketch of Soire Confidence Bra
Soire Molded Bra design details, circa 1998

As we continued to grow and expand our collections, we expanded our size options as well. About 4 years ago we added the Curvy Collection, designed and sized for those who had previously had trouble finding their size in wireless bralette options. With sizes from 28-40 DD-G, the Curvy Collection of bralettes offers support and style. The Soire Confidence Curvy Bralette features our same great lightweight Soire mesh with added support features like wider straps and power mesh lining. This must-have style is also available in the seasonal prints of the season!

Vintage Cosabella ad with Soire Confidence
Soire Collection Poster, circa late 1990s

Incorporating Cosabella’s size inclusivity and knowledge of lingerie, the Soire Confidence Collection includes various styles of underwear. Don’t forget the matching underwear available in bikini, thong, boyshort, high waisted and more! Once you have one set of the Soire Confidence, you will want them all!