Black Friday and Cyber Monday are just around the corner, and the countdown is officially on. These shopping days fly by, and the best pieces always go first — especially when it comes to our most-loved lingerie, sleepwear, and loungewear.
Think of this guide as your roadmap to a smoother, sweeter, and yes, much more indulgent shopping experience. A little prep now means more of what you love later: your favorite bralette in the right size, that Italian lace set you’ve been eyeing since forever, or those Bella PJs you’ve been meaning to upgrade.
Ready? Andiamo.
1. Know What Sells Out First
Some styles are iconic for a reason — and our customers know it. Every Black Friday and Cyber Monday, a few categories disappear almost instantly:
Never Say Never Lace: Our signature Italian lace with its effortless stretch and scalloped edges. The Sweetie, the Racie, the Balconette — they’re always the first to go.
Full-Coverage Bestsellers: This year, our new full-cup silhouettes and everyday support bras are expected to move quickly. If you’ve been thinking of trying one, prepare to add to cart fast.
Bella PJs: The softest Pima cotton. The coziest nights. The perfect gift (for you or anyone lucky enough to be on your list). Bella prints sell out especially early.
Seasonal Capsules + Limited Colors: Think: Ombre lace, holiday metallic accents, special-edition hues, and anything with a little sparkle. Once they’re gone, they’re not coming back.
2. Refresh Your Wishlist
Black Friday and Cyber Monday move fast — and scrolling while deals are live is almost guaranteed to make you miss something.
Take a moment now to:
- Favorite your must-haves on Cosabella – Luxury Sexy Lingerie, Bras, Panties & More
- Add your sizes for quicker checkout
- Save backup colors in case your first choice goes early
Your future self will thank you.
3. Update Your Size (or Try Something New)
If it’s been a while since you’ve checked your size — especially in bras — this is the perfect time to get reacquainted. Our size-inclusive range spans A–G cups, with both standard and Curvy options.
Find your size here: Shop by Size | Cosabella
4. Sign Up for Early Access
This is the real secret. Bellissima Rewards | Cosabella
Insiders receive:
- Early shopping windows (before the public rush)
- Exclusive offers
- First alerts when bestsellers drop or start selling out
It’s the simplest way to stay one step ahead — and secure the styles you want most.
If you haven’t signed up yet, now’s the moment. Sign up here: Account | Cosabella
5. Explore New Arrivals Before the Rush
We’ve introduced new silhouettes, fresh holiday hues, and beautiful lace stories this season — each crafted with our signature Italian-inspired artistry. Browsing now helps you narrow down which pieces feel right for your winter wardrobe or gifting list.
A few pieces worth eyeing:
Soft ribbed loungewear from Baciami, perfect for cozy nights and effortless gifting.
High-shine, two-tone lace from Encantata, designed for everyday elegance with a festive twist.
Exquisite embroidery from Fiorita, crafted to make holiday moments feel extra special.
Get familiar now, shop fast later. New Bras, Panties, and Lingerie | Made in Italy | Cosabella
6. Prepare Your Gifting List
Some gifts feel instantly personal — a soft robe, a lace bralette, a cozy PJ set, or a romantic chemise. Make a quick list of the people you want to surprise this season, especially if you’re looking for matching family pajamas, stocking stuffers, or something quietly luxurious.
Cosabella favorites for gifting:
- Bella PJs (classic, printed, or the new Pima Lusso upgrade)
- Matching sets in our best-selling lace
- Holiday lingerie featuring shimmer, ombré, or delicate detailing
7. Enjoy the Season (And Treat Yourself, Too)
Holiday shopping should feel joyful, not rushed. Whether you’re refreshing your top drawer, finding something beautiful to wear under your winter layers, or gifting someone special, we’re here to make it easy, warm, and effortless.
Because the best part of the season? A little indulgence — the Italian way.
Ready for Black Friday + Cyber Monday?
Make your list, update your wishlist, sign up for early access, and get ready to shop our biggest event of the year.
We can’t wait for you to see what’s coming.
